BEHR 75周年纪念 (ZH)

2022 年,贝洱涂料公司庆祝成立 75 周年。向下滚动以探索为纪念这一时刻而发生的里程碑式的见解和活动。

庆祝文化

从最初只能简陋的家庭车库里制作一批又一批木器漆,到成为行业领先的涂料和涂刷工具制造商,如果没有我们员工热情且创新的个性,我们就不会有今天的成就。

秉承诚信、诚信、创造力、激情、领导力、包容性和团队合作的核心价值观,并在此基础上创造更加丰富多彩的生活,这是我们共同的承诺。

为社区提供支持

“做正确的事情”是刻在我们骨子里的一句话。通过赠款、团体志愿者活动、实物产品捐赠以及与非营利组织的合作,我们为生活和工作的社区持续不断提供支持。

在这75周年之际,我们将以更有意义的方式作出我们的企业贡献,纪念我们的历史,拥抱焕然一新的涂料,感受更缤纷多彩的环境。

服务于色彩探索者

从专业油工到DIY爱好者,我们有幸受邀走进家庭、参与项目,对此我们深怀感恩之心。我们的承诺仍然是将您的灵感转化为现实。

作为尊贵的客户与合作伙伴,您对我们的成功至关重要。我们与您分享这具有里程碑意义的2022年,为了表达我们的感激之情,我们已经为您计划了全年的庆祝时刻。

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1947

Otho Behr Jr. and his chemist father founded Linseed Oil Products Company from their family garage.

1948

The company relocates from the family garage to an 800-square-foot Quonset hut in Pasadena, California.

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1956

A land purchase in Orange County, California resulted in the company’s first corporate, manufacturing and distribution facility.

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1960s

Behr developed the first oil/water combination product and successfully launched a series of interior and exterior stains and clear coating products.

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1979

Partnership with The Home Depot begins.

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1984

Behr named The Home Depot Partner of the Year for the first time.

1986

Behr enters the paint category, introduces BEHR PREMIUM PLUS® Interior Paint. Behr Canada becomes the company’s first facility outside of the United States. 

Behr introduces color matching technology at retail, an industry first.

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1994

Partnership with The Home Depot Canada begins.

1999

Public company, Masco, acquires Behr, marking the end of Behr’s 52 year run as a private company.

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2000

Masco acquires Masterchem Industries Inc., the maker of the KILZ® brand.

2003

Behr introduces the Color Solutions Center in The Home Depot stores in the U.S. and Canada. 

KILZ® brand enters the paint category with the introduction of KILZ® CASUAL COLORS at Walmart.

2006

Behr opens a Research and Development center in Pune, India.

2008

The U.S. Pro Paint segment becomes a strategic priority.

2009

Behr enters Mexico and Chile and begins distribution in Latin America.

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2011

COLORSMART BY BEHR® mobile application is released.

2013

BEHR MARQUEE® paint line launches.

2016

Behr PRO® Paint Line launches. 

MAGNOLIA HOME by JOANNA GAINES® paint line launches.

2019

Behr launches eCommerce initiative, BEHR® EXPRESS. 

Behr launches the first all plastic, 100% recyclable container with Simple Pour lid.

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2020

Behr re-enters the interior wood stain category with launch of BEHR PREMIUM™ Interior Wood Stains. 

Behr enters the aerosol category with launch of BEHR® PREMIUM™ Spray Paint. 

Behr enters the paint applicator business via Masco’s acquisition Work Tools International and its brands, WHIZZ® and Elder and Jenks®.

2021

BEHR DYNASTY® Interior Paint line launches. 

Behr enters the caulks & sealants category.

2023

BEHR DYNASTY® Exterior Paint launches across the U.S.